Group CEO Voted ‘Legend of Marketing Comms’
John Ehiguese, CEO of Mediacraft Associates, has been presented with the ‘Award of Recognition as a Legend of Marketing Communications’ during a gala by Q-Media and Communications Limited. The gala serves as a platform to celebrate outstanding achievements and recognise individuals and organisations that have significantly impacted the marketing communications industry in Nigeria.
Mediacraft Associates, under the leadership of John Ehiguese, has played a key role in advancing public relations practise in the region. The agency’s dedication to fostering strategic communication, brand development, and crisis management has earned it a distinguished place in the industry. John Ehiguese’s recognition as a legend in marketing communications underscores his visionary leadership and unwavering commitment to professional development in public relations.
This recognition highlights the agency’s recent successes and emphasises the importance of effective public relations in shaping perceptions and driving success in today’s competitive market. This award further proves Mediacraft Associates’ continuous efforts to uphold high standards and deliver exceptional client results.
Expressing his gratitude for the recognitions awarded to Mediacraft Associates, John Ehiguese emphasised that these accolades prove the agency’s dedication to implementing global best practises. He stated that the agency prides itself on providing bespoke public relations services and solutions, tailored to its diverse clientele, catering to various industries and needs.
“Since our inception as Mediacraft Associates in September 2003, we have steadily evolved into arguably the largest PR firm in Nigeria, by size, employing over 40 full-time staff members”, Ehiguese remarked. He noted that this growth results from the collective efforts of a dedicated team, passionate about creating impactful communication strategies that resonate with clients and their audiences.
Ehiguese reaffirmed the agency’s commitment to delivering valuable solutions to clients. He highlighted that this commitment goes beyond meeting client expectations; it involves actively contributing to advancing the public relations field in Nigeria. By sharing knowledge, advocating for ethical practises, and engaging in community initiatives, Mediacraft Associates aims to elevate the industry’s standards and inspire the next generation of public relations professionals.
A relentless focus on innovation, customer service, and professional growth has characterised the agency’s journey. With a vision to remain at the forefront of the evolving PR landscape, Mediacraft Associates continues to seek opportunities that enhance its service offerings and empower clients to achieve their communication goals effectively.
About Mediacraft Associates
Mediacraft Associates is a full-service Public Relations and Integrated Brand Communications consultancy firm operating out of Lagos, Nigeria.
It is also the exclusive Nigeria affiliate of the FleishmanHillard global PR network, one the largest PR networks in the world. A registered member of the Public Relations Consultants Association of Nigeria (PRCAN), Mediacraft also has international affiliations with Africa Communications Group (ACG), South Africa, and MC Group, Germany. We aim to provide bespoke Communications solutions to a discerning clientele which cut across various sectors of the economy.
Since opening shop in September 2003, Mediacraft Associates has grown steadily to become Nigeria’s largest PR Consultancy, by size with a staff strength of 40 full-time employees.
Over the years, the top-flight PR agency has provided smart and disruptive communications solutions to such brands as Stanbic IBTC, Interswitch Group, Olam Agri, Boston Consulting Group, Mastercard, Nigerian Breweries, Sahara Foundation, Exxon Mobil, Absa, Truecaller, Novo Nordisk, Sanofi Aventis, Flourish Ventures, African Economic Research Consortium (AERC), African Society of Laboratory Medicine (ASLM), Western Union, ICAN, among others. At the LaPRIGA in 2019, Mediacraft was named ‘PR Agency of the Year’ by the Lagos Chapter of the Nigerian Institute of Public Relations (NIPR). Mediacraft is the brainchild of Mr. John E. Ehiguese, a thoroughbred Communications specialist with over 30 years’ stellar experience.
