Wednesday, October 15, 2025
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Linkage Assurance Unveils Budget-Friendly Third-Party Motor Insurance

In response to the evolving needs of Nigerian motorists, Linkage Assurance Plc has introduced an enhanced third-party motor insurance package, ‘Third Party Plus,’ offering additional protection beyond the traditional third-party coverage.

The innovative policy, designed to cater to budget-conscious vehicle owners, combines the legally required third-party insurance with own damage protection, ensuring that policyholders are not left stranded in the event of an accident.

Affordable Plans with Comprehensive Benefits

Unlike the conventional third-party motor insurance policy priced at ₦15,000, which only covers third-party liabilities, the Linkage Third Party Plus provides extra benefits, including an Own damage coverage starting from N500, 000 to ₦1,000,000 depending on the variant chosen.

The product is available in four different plans to accommodate various budgets and protection levels:

  • Third Party Plus: On-The-Go – ₦30,000 premium, Own Damage Cover: ₦500,000
  • Third Party Plus: Star – ₦50,000 premium, Own Damage Cover: ₦750,000
  • Third Party Plus: Diamond – ₦60,000 premium, Own Damage Cover: ₦850,000
  • Third Party Plus: Platinum – ₦70,000 premium, Own Damage Cover: ₦1,000,000

Bridging the Gap Between Third-Party and Comprehensive Insurance

Speaking on Arise TV, Dr. Imo Okorie Imo, Chief Strategy and Product Officer at Linkage Assurance Plc emphasised the rationale behind the launch of the Third Party Plus Insurance product.

“Many Nigerian motorists struggle to maintain comprehensive insurance due to economic constraints. We identified the need for a more affordable plan that provides the mandatory third-party cover while also offering some level of protection for their own vehicle,” he explained.

Dr. Imo noted that the Third-Party Plus was developed in response to market demand, ensuring that customers who cannot afford comprehensive insurance are still protected against both third-party liabilities and personal vehicle damages.

“By law, third-party insurance is compulsory, covering damages to others. However, to provide additional security for our customers, we introduced this hybrid plan, which has received regulatory approval,” he added.

Seamless Online Access via Linkage Assurance Portal

To enhance accessibility and ease of purchase, Linkage Assurance Plc has launched a dedicated online portal where customers can seamlessly buy and manage their policies from anywhere.

Interested vehicle owners can purchase the Third Party Plus Insurance via:

Website/Portal: Visit our Linkage Assurance Motor Online Portal: www.linkageassurance.com/motor or www.linkageassuranceplc.com to complete your registration and purchase.

Physical Offices: Lekki Phase 1, Lagos (H/O), Lagos Mainland (Ilupeju), Abuja, Yenagoa, Port Harcourt, Umuahia, Enugu, Calabar, Uyo, Benin City, Warri, Ibadan, Akure, Kano and Kaduna.

Dr. Imo also revealed that the company’s digital transformation efforts ensure customers can now access insurance solutions conveniently without visiting a physical office.

“We discovered that many consumers prefer handling their insurance needs from the comfort of their homes, so we developed a self-service portal where they can easily purchase and manage their policies,” he stated.

A New Era of Affordable Motor Insurance

The Linkage Third Party Plus offers Nigerian motorists a cost-effective alternative to comprehensive insurance while providing much-needed protection against financial loss.

With its affordable pricing, flexibility, and digital accessibility, this product is set to redefine motor insurance in Nigeria.

 

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