Tuesday, June 2, 2026
25.9 C
Lagos

Business

AMEC Launches GEO Principles to Bring Rigour to AI-led Communications Measurement

AMEC, the International Association for the Measurement and Evaluation...

CIG Motors: Pay ₦3m For a Brand New Car in May Splash Promo on Electric, Petrol Vehicles

New campaign introduces EasyPay auto-financing, major discounts and nationwide...

Repton CEO Calls for Digital Skills Acquisition at Lagos Career Fair

Otunba Odeyeyiwa Kazeem Olayemi, GMD/CEO, Repton Group, Keynote Speaker...

Guinness Nigeria CEO Attributes Strong 2026 Start to Operational Efficiency, Localised Decision-Making

The Managing Director/CEO of Guinness Nigeria Plc, Girish Sharma...

ICT

Konga Partners Verve to Delight Customers with Free Shopping Vouchers

  Konga, Nigeria’s leading composite e-commerce platform has partnered with...

NCC Spotlights Renewable Energy on World Consumer Rights Day

  The Nigerian Communications Commission (NCC) has concluded arrangements to...

Governors, NCC Set for Broadband Awareness Forum Oct 20

All Nigeria State Governors are set to discuss how...

VerveLife 5.0 Gears Up for Nairobi, Lagos Events

Following a successful series of Verve Life 5.0 satellite...

Telecom Infrastructure Critical to Successful 2023 Elections – Danbatta

The Executive Vice Chairman of the Nigerian Communications Commission,...

Capital Market

NGX Seeks Cross-Listing Opportunities with Nairobi Securities Exchange

Alhaji (Dr) Umaru Kwairanga, Group Chairman, Nigerian Exchange Group...

NGX Group Advances Investor Education Drive with Digital Retail Engagement Initiative

Nigerian Exchange Group has intensified its investor education drive...

NGX Shareholders Commend Leadership at 65th AGM, Seeks Continued Growth

Shareholders of Nigerian Exchange Group Plc (NGX Group) have...

NGX Group Commends Happy Woman Digital Platform Initiative, Seeks Partnership

Being text of the speech by Alhaji (Dr.) Umaru...

Insurance

AIICO Insurance Drives Community Health Impact with Malaria Prevention Outreach in Oyo State

AIICO Insurance Plc has reaffirmed its commitment to improving...

Mutual Benefits Delivers Strong 2025 Financial Performance, Record Profit Growth, Balance Sheet Expansion

Mutual Benefits Assurance Plc has announced its audited financial...

Heirs Insurance Group Opens Entry for 5th Essay Championship with ₦11.5m Prizes for Students, Teachers, Schools

Heirs Insurance Group, Nigeria’s fastest-growing insurance group, has opened...

NAICOM Issues First Insurtech Licence, Reinforcing Commitment to Innovation, Market Integrity

L-R: Mr. Suleiman Olalekan Ajani, MD/CEO, CBI Insurtech and...

CIIN Concludes Insurance Week 2026 with Awards Galore

L-R: Mrs. Ekeoma Ezeibe, President/Chairman of Council of NCRIB...

Business

AMEC Launches GEO Principles to Bring Rigour to AI-led Communications Measurement

AMEC, the International Association for the Measurement and Evaluation...

CIG Motors: Pay ₦3m For a Brand New Car in May Splash Promo on Electric, Petrol Vehicles

New campaign introduces EasyPay auto-financing, major discounts and nationwide...

Repton CEO Calls for Digital Skills Acquisition at Lagos Career Fair

Otunba Odeyeyiwa Kazeem Olayemi, GMD/CEO, Repton Group, Keynote Speaker...

Guinness Nigeria CEO Attributes Strong 2026 Start to Operational Efficiency, Localised Decision-Making

The Managing Director/CEO of Guinness Nigeria Plc, Girish Sharma...

ICT

Konga Partners Verve to Delight Customers with Free Shopping Vouchers

  Konga, Nigeria’s leading composite e-commerce platform has partnered with...

NCC Spotlights Renewable Energy on World Consumer Rights Day

  The Nigerian Communications Commission (NCC) has concluded arrangements to...

Governors, NCC Set for Broadband Awareness Forum Oct 20

All Nigeria State Governors are set to discuss how...

VerveLife 5.0 Gears Up for Nairobi, Lagos Events

Following a successful series of Verve Life 5.0 satellite...

Telecom Infrastructure Critical to Successful 2023 Elections – Danbatta

The Executive Vice Chairman of the Nigerian Communications Commission,...

Capital Market

NGX Seeks Cross-Listing Opportunities with Nairobi Securities Exchange

Alhaji (Dr) Umaru Kwairanga, Group Chairman, Nigerian Exchange Group...

NGX Group Advances Investor Education Drive with Digital Retail Engagement Initiative

Nigerian Exchange Group has intensified its investor education drive...

NGX Shareholders Commend Leadership at 65th AGM, Seeks Continued Growth

Shareholders of Nigerian Exchange Group Plc (NGX Group) have...

NGX Group Commends Happy Woman Digital Platform Initiative, Seeks Partnership

Being text of the speech by Alhaji (Dr.) Umaru...

Insurance

AIICO Insurance Drives Community Health Impact with Malaria Prevention Outreach in Oyo State

AIICO Insurance Plc has reaffirmed its commitment to improving...

Mutual Benefits Delivers Strong 2025 Financial Performance, Record Profit Growth, Balance Sheet Expansion

Mutual Benefits Assurance Plc has announced its audited financial...

Heirs Insurance Group Opens Entry for 5th Essay Championship with ₦11.5m Prizes for Students, Teachers, Schools

Heirs Insurance Group, Nigeria’s fastest-growing insurance group, has opened...

NAICOM Issues First Insurtech Licence, Reinforcing Commitment to Innovation, Market Integrity

L-R: Mr. Suleiman Olalekan Ajani, MD/CEO, CBI Insurtech and...

CIIN Concludes Insurance Week 2026 with Awards Galore

L-R: Mrs. Ekeoma Ezeibe, President/Chairman of Council of NCRIB...

High Cost: Major Reason for Poor Protein Consumption in Nigeria – Report

 

High cost has been identified as a major disincentive for the consumption of most protein food sources in Nigeria. This was revealed in a national survey report, the Nigeria Protein Deficiency Report, unveiled at the recent launch of the Nigeria Protein Awareness Campaign. The campaign is tagged ‘Protein Challenge Nigeria’.

The survey, which was designed to empirically determine the current status and dimensions of protein deficiency in Nigeria, sheds light on food consumption patterns among Nigerians.

According to the report, “51 per cent of respondents do not have adequate protein-rich foods due largely to high cost.” The report also showed that the fundamental factors determining the necessity of meal items consumed across the country are availability (79%) and affordability (68%).

Highlights of the report indicate, as most Nigerians would probably expect, that carbohydrates are the most consumed food amongst Nigerians.

Rice topped the list with 91%, closely followed by ‘swallows’ (such as eba, amala, fufu, pounded yam, etc.) as 83%. 58% of sampled institutional providers (dieticians and nutritionists) insisted that the protein intake of Nigerians is generally quite insufficient.

According to Dr. Omadeli Boyo, a medical doctor and public health expert, “the report lends credence to many of the long-held perceptions about food consumption in Nigeria. It is detailed, yet concise, clear and places in context food consumption patterns across the country.”

He noted that it is no surprise that, with carbohydrates as the most commonly consumed foods, incidence of malnutrition is today a prevalent public health concern.

Shedding more light on the protein deficiency campaign, Dr. Boyo explained that an important thing about the proposed campaign is that it aligns with the Sustainable Development Goals (SDG) 2, which seeks to ‘end hunger, achieve food security and improved nutrition and promote sustainable agriculture.’

Also commenting on the report, Ebenezer Amuwaolu Oluloto, a nutrition expert, said: “Excellent job, I skimmed through the slide deck, it looks good, insightful and informative.”He noted that it is interesting to see up to 65% consuming animal source foods like meat. He posited however that vegetables at 53% ought to be close to rice, ‘swallow’ and beans, because they usually go together, along with stew.

Another Nutritionist, Judith Igwe, said: “The report highlights the dimensions of protein deficiency in Nigeria.It also establishes that availability, affordability, taste, nutritional value and preference are factors that drive the choice of protein consumption among the target audience.”

The survey was commissioned as a part of Protein Challenge, a protein-pull media campaign supported by the United States Soybean Export Council (USSEC) and other partners, which seeks to create awareness about the prevalence, status and impact of protein deficiency in Nigeria.

The campaign website www.proteinchallengeng.com is set up as a knowledge platform to promote protein in general and soybeans in particular. The website is the ‘go-to’ place for everyone interested in understanding the importance of protein to health and wellbeing.

The Nigeria Protein Deficiency Report can be downloaded free from the website.

 

 

 

 

Hot this week

AMEC Launches GEO Principles to Bring Rigour to AI-led Communications Measurement

AMEC, the International Association for the Measurement and Evaluation...

AIICO Insurance Drives Community Health Impact with Malaria Prevention Outreach in Oyo State

AIICO Insurance Plc has reaffirmed its commitment to improving...

Stanbic IBTC Bank Nigeria PMI: New Order Growth Hits Nine-Month High in May

Growth momentum strengthened in the Nigerian private sector during...

Mutual Benefits Delivers Strong 2025 Financial Performance, Record Profit Growth, Balance Sheet Expansion

Mutual Benefits Assurance Plc has announced its audited financial...

Heirs Insurance Group Opens Entry for 5th Essay Championship with ₦11.5m Prizes for Students, Teachers, Schools

Heirs Insurance Group, Nigeria’s fastest-growing insurance group, has opened...

Topics

5 Reasons You Should Look Out for FirstBank At Social Media Week 2018

First Bank of Nigeria Limited has announced its sponsorship...

PenCom Targets N3tr, 20m Workers from Micro Pension

The National Pension Commission (PenCom) is set to launch...

Fidelity Bank Distributes Food Packs to Families in Keffi

Leading financial institution -Fidelity Bank Plc -has distributed food...

COVID-19:  Interswitch Pays Health Workers, Donates Test Kits to States

  In continuation of its effort to support Government at...

Embracing Unity And Best Practices For A Better Nigeria

  By Evans Woherem, Ph.D Africa, and in particular Nigeria, holds...

AltClub Changes Travel Experience at Lagos Airport

Travelers at Murtala Muhammed Airport Terminal 2 (MMA2) can...

Iran’s Return Poses New Questions for Oil Price

Free of international sanctions, unfettered Iranian oil exports might...
Exit mobile version